Professional headshots are often the most-viewed photos on a company website. They appear on your About page, LinkedIn profiles, proposals, email signatures and press releases. A little preparation makes the difference between headshots your team loves and headshots they avoid sharing. Here is how to prepare.
Before the shoot
Decide where the photos will be used
Website team pages, LinkedIn, print materials and badges may need different crops or backgrounds. Tell your photographer up front so they can shoot for every use.
Pick a consistent look
Decide on a background, framing and style so everyone matches. Options include a plain backdrop, a blurred office background or an outdoor setting.
Schedule in blocks
Book people in short time slots, back to back, so the day moves smoothly. Plan a few extra minutes for latecomers and retakes.
Share a wardrobe guide
- Solid colors photograph better than busy patterns
- Avoid logos and large graphics unless they are your company’s
- Bring a backup top or jacket
- Wear what fits your industry and brand
- Iron or steam clothes the night before
On the day
- Set up in a quiet space with room for lights and a backdrop
- Have a mirror, lint roller and water nearby
- Keep the mood relaxed. A good photographer will help nervous people loosen up
- Check a few shots on the camera screen so people feel confident
After the shoot
- Pick favorites quickly so editing can start
- Update your website, LinkedIn profiles and email signatures all at once
- Save the background and lighting setup so new hires can match later
Team photos and brand photos
While the photographer is there, consider adding a group photo and a few candid shots of your team at work. These brand photos are often more useful on your website and social media than individual headshots.
Frequently asked questions
How long does a headshot take per person?
Usually five to ten minutes per person for a consistent team headshot setup.
Should headshots be taken in our office?
On-location sessions save your team travel time and can include your workspace in the background if you want it.
How often should we update headshots?
Every two to three years, or whenever someone’s appearance changes significantly. Photograph new hires in the same style.
Need better photos?
Observant Media offers commercial and branding photography across Kansas: headshots, team photos, brand, product, facility, drone and event photography. Sessions start at $500. Request a quote.